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Community-based E-Business
Soft Format offers an advanced

platform

for delivering private-label, customized to your requirements,

high-end community-based applications

with our innovative ComSquare solution. Integrating an

online social network

into your Internet model can benefit your company or organization in many ways.



Gives Your Users What They Want
The success of sites like Myspace.com, LinkedIn.com, Friendster.com and Facebook.com has demonstrated the enormous demand for

online social networks

. However, many people still think that existing

online communities

are for teenagers and find the existing venues to be too generalized and unfocused. More and more Internet users express a preference for networks where they can meet and establish relationships with like-minded individuals who share common interests or backgrounds. They do not see the reason to join the

BIG network

but are eager to join groups with immediate relevance to their lives and interests. Just think – your brand could be the center of the next

niche consumption-oriented community



Increases Loyalty And Revenue
As your customers or members spend time in your online community, your brand and web presence become more integrated with their

daily lifestyle

. This increased presence improves user loyalty and diminishes membership and

customer churn

. Increased loyalty means higher donation and contribution levels for membership and alumni organizations, and higher consumption level for the

online stores

.

Differentiates You From Your Competitors
Businesses are all looking for ways to differentiate themselves and improve their services. Integrating an online community into your

web portal

demonstrates that your organization is on the cutting edge, actively seeking new ways to continually improve itself and its services and distancing itself from its competitors.

Provides Greater Insight Into Your Constituents
The wealth of user supplied information in an effectively designed

online social network

provides your company with increased detail about your user base. This information enables you to better target and understand your consumers, supports you making the right

strategic and marketing decisions

. Furthermore, professional researches show that information obtained via online social networks has a higher degree of accuracy than information collected via other channels.
There are many more capabilities that ComSquare provides. Please review our presentation for a detailed overview. See the chart below that indicates how ComSquare can provide you with complete control of your entire business through a

portal interface

.

Soft Format solution has a robust set of features which address every aspect of

social networking portal management

starting from

content management

and

e-commerce

,

personal sites

,

promotions

,

communications

, and much more.

ComSquare is implemented as a

robust platform

for solutions to be extended and built on, not a

software package

with the

predefined limitations

. Since each business and each community has its peculiarities, Soft Format works directly with each customer to deliver a

customized solution

that aligns with

business strategy

and

business nature

of the company.